Google Makes More Ad Dollars Than U.S Print Media

In an ever-growing digital media world, print advertising has been lost in the rubble. Over the last decade, the landscape of ad markets have dramatically changed from newspaper and magazine ads to search engine ads and promoted blog posts, and it looks like it’s paying off. According to Mashable, who quotes the online statistics portal Statista, Google Ads bring in more money than every U.S print media platform combined. From Statista:

We have played with the numbers a little bit and found an interesting piece of information that nicely illustrates how ad markets have changed in the past decade: in the first six months of 2012, Google raked in $20.8 billion in ad revenue, while the whole U.S. print media (newspapers and magazines) generated $19.2 billion from print advertising. That is, Google, a company founded 14 years ago, makes more money from advertising than an industry that has been around for more than a hundred years.

While Statista points out that Google operates globally, it’s still interesting to note how large Google Ads have become and how small U.S print media is becoming.


In Celebration of Ada Lovelace Day 2012

  1. Addgene
    It is Ada Lovelace day–join the wikithon in her honor and for all women in science & technology –
  2. jemimasol
    First woman astronaut spent longer in space than all previous men put together. Thanks #ALD12 great evening in London
  3. LeahLibresco
    On Ada Lovelace Day, post about women in science, tech, and math. I picked Thomasina and the Tech Ladies Mafia #ald12
  4. avilarenata
    If you see names of amazing women missing from my Ada Lovelace Day article, please let me know! #ald12
  5. shannanpalma
    I know technically Ada Lovelace Day was yesterday, but that Wikipedia project should be year round. 😉
  6. JacquelynGill
    Happy Ada Lovelace Day! Honoring Dr. Evelyn Chrystalla Pielou #ALD12 #womeninscience